Match fragrances
Our work
Match Fragrances are a fragrance brand that offer replicas of renowned, popular scents (minus the price tag)!
We have been working closely with the team over the past few months, looking at ways in which we can scale the brand online. One of the ways in which we have done this is through our social media management services. We have revamped the brand.
Ways in which we have done this is through influencer marketing and photography shoots. We have collaborated with external influencers to increase user-generated content. This has also led to us receiving organic videos and traffic from other influencers who have purchased the products and promoted MF free of charge.
Photography
As part of our partnership with Match Fragrances, we provide monthly photography services to ensure that every piece of content on their feed meets the highest quality standards.
Recognising the importance of diversifying content beyond product shots, which very often fail to engage audiences, we've curated captivating shoots featuring female influencers. Take a look at some of these images below.
Part of our strategy includes creating multiple captivating short-form videos weekly. The results speak for themselves, with views high and a significant positive impact on the brand's visibility.
We have also seen the brand following increase month on month since we have adopted this strategy.
Social media management
Since we started managing the social channels in March we have seen an increase in activity across our channels. The red line below indicates when we started managing their platforms.